Here’s what you need to know about great customer experience.
Hi, This is Roy.
Welcome to my next 1-minute message, designed
for short-attention-span people (like me).
(For those not familiar with this, here are short sound-bites
in business and internet marketing, in 1-minute format.)
Today’s message: What You Need To Know About Great Customer Experience
Some takeaways:
- Only 1 out of 26 unhappy customers ever take the trouble to complain
- 91% of unhappy customers who are non-complainers leave
- It is 6x to 7x more expensive for companies to attract new customers than to keep existing ones
To view the entire article, click here (from unicomcorp.com).
To view the entire article, click here
Roy Nakamura is the founder and CEO of Horizon Web Marketing. Before becoming an Entrepreneur, Roy spent 25 years in Silicon Valley corporate finance, holding the position of CFO with multi-national corporations. He is a graduate of the University of Chicago Booth School of Business with an MBA in finance and also has passed the CPA exam. Additionally, Roy holds a BS in engineering and a Masters degree in journalism, and has board-level experience with United Way and Financial Executives International. In 2008 Roy was named “Business Person of the Year” by the Las Vegas Asian Chamber of Commerce.
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