5 Reasons Why Repeat Business Is Better Than New Business

We all want new customers, who doesn’t?  But hold on. Here are 5 reasons why existing customers may be more valuable than new customers.

Quick Takeaways:

  • Repeat customers 67% spend more than new customers
  • Repeat customers are easier to sell to: repeat customers have 65% of converting vs 13% for new customers
  • New customers are more expensive: it costs 16X more to get new customers to spend at the same level as existing customers

To view the entire article, click here (from Wordtracker).

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