Entries by Ross Barefoot

Our Next SEO Checker Website Analyzer Review: Nibbler

This is the 8th entry in our series of reviews of “SEO Checkers,” online tools that allow you to plug in your website address and have the tool check for areas of poor search engine optimization. Our latest entry is one of the nicest tools we’ve checked so far. The video review will walk you through the tool and I’ll show you things I like (quite a few) and things I don’t like (not very many) for this tool.

Video Review: Google Lighthouse SEO Audit Tool

Did you know that Google has its own SEO Audit tool? It’s part of their “Lighthouse” suite of webmaster tools, which now is itself incorporated into the developer tools that are built into the Google Chrome browser. (Lighthouse is also available as an extension for Google Chrome, which makes it conveniently accessible from the browser toolbar)

In this video review review I take a look at the SEO audit portion of Google Lighthouse.

Google Analytics How To Video: Give Another Company Access to Your Account the Safe Way

When we start doing SEO and digital marketing for a new client we always need to request access to their Google Analytics accounts. In most cases where companies have used SEO and marketing agencies or consultants in the past, they have shared their Google login credentials as a way to let that entity into their […]

SEO is About More than Ranking High on Google

SEO stands for “Search Engine” Optimization. It’s Understandable People Get Confused. Almost every day I delete an email from some “SEO” company, often written in broken English, telling me that they can guarantee a high ranking on Google. In the first place, such claims are always bogus (yes, I said “always” not “almost always”). In […]

Our Next SEO Workshop Training is Coming Up Soon!

Why does Horizon do SEO Workshops? Well, we’ve always realized that the best SEO client we can have is one who understands what we’re doing for them and who can participate in the process. We have taken the time to explain and educate to all of our clients. Some of them were eager to learn, others not so much.