Black Friday 2017 – Lessons Learned

Today’s message: Lessons learned from 2017 Black Friday (and Cyber Monday)

Quick Takeaways:

  • 64% of all Black Friday sales were made using mobile devices
  • The best Black Friday deals weren’t on Black Friday. (Thanksgiving Day prices were actually better.)
  • 80% will compare prices online before buying, even when they are in stores

To view the entire article, click here (from Wordtracker).

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