Black Friday 2017 – Lessons Learned

Today’s message: Lessons learned from 2017 Black Friday (and Cyber Monday)

Quick Takeaways:

  • 64% of all Black Friday sales were made using mobile devices
  • The best Black Friday deals weren’t on Black Friday. (Thanksgiving Day prices were actually better.)
  • 80% will compare prices online before buying, even when they are in stores

To view the entire article, click here (from Wordtracker).

Roy Nakamura

Roy is the President of Horizon Web Marketing.

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