Internet Marketing Archives - Horizon Web Marketing

What To Look For In A Graphic Designer

July 14, 2017
Infographics
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Did you ever think about hiring a graphic designer … but didn’t know what qualities to look for? This was originally written for people wanting to be a graphic designer but is helpful for those looking to hire one as…

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10 Amazing Results of Combining SEO and PPC

Today’s message talks about the benefits of combining SEO and PPC To view the entire article, click this link (from Blitz Industries, courtesy of Website Magazine) https://www.websitemagazine.com/blog/10-amazing-results-of-combining-seo-ppc

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How To Use Google AdWords – 11 Steps to Success

June 30, 2017
Infographics
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So many businesses waste money needlessly on Google advertising. These tips will help save money. To view the entire article, click this link (from Marketing Profs, Laura Forer) https://www.marketingprofs.com/chirp/2017/31883/how-to-use-google-adwords-11-steps-to-success-infographic

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104 Mobile Marketing Facts

May 19, 2017
Infographics
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Did you Know that 60% or more of your website traffic comes from mobile devices? Here is some information on the nature of mobile marketing. To view the entire article, click this link (from Website Magazine): https://www.websitemagazine.com/blog/104-mobile-marketing-facts

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The History of Google Algorithm Changes

May 12, 2017
Infographics
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Comment: Many readers may find this a bit technical. In plain English, Google keeps changing the rules (called the Google Algorithm), and these changes, which are never announced, explain why a website may be at the top (or near the…

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How Much Time Do people Spend On Social Media?

To view the entire article, click this link (from Website Magazine): https://www.websitemagazine.com/blog/by-the-minute-consumer-social-media-usage-over-a-lifetime

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Marketing to Different Generations (on Social media), part 2 of 2

April 28, 2017
Infographics
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Generation X (born 1965 to 1976) Baby Boomers (born 1946 to 1964) To view the entire article, click this link (from Website Magazine): https://www.websitemagazine.com/blog/marketing-to-different-generations-on-social-media

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How To Market To Different Generations on Social Media (part 1 of 2)

April 21, 2017
Infographics
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Generation Z (born 1996 to 2010) Millennials (born 1977 to 1995) To view the entire article, click this link (from Website Magazine): https://www.websitemagazine.com/blog/marketing-to-different-generations-on-social-media

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The State of Referral Marketing (2017)

March 24, 2017
General Topics
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To view the entire article, click this link (from Website Magazine): https://www.websitemagazine.com/blog/infographic-the-state-of-referral-marketing-(2017)

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The Hidden Value of Long-Tail SEO

It is the use of: Less Competitive, Highly Specific Keywords Less Competitive, Highly Specific Keywords Aka “long-tail” keywords https://yoast.com/focus-on-long-tail-keywords/ http://www.searchenginepartner.com/Latest-SEO-News/seo-trends-utilysing-lsi-and-the-long-tail.html Case Study: Amazon Interesting fact: Amazon get 57% of its revenue from long-tail keywords Example: Amazon sells “wireless headsets”, but “Wireless…

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