How Speed Affects Your Website

Here is an article on how quickly your website loads can help you or hurt you.

This information may be useful in getting more visitors, leads and revenue from your website.

Customer Experience: your website needs to load in 2 seconds or less

Revenue: every second faster speed brings in $7,000/day more revenue, if your site earns $100,000/day

SEO: one second delay in load speed costs 11% fewer page views

Amazon.com: one second delay in load speed could costs Amazon $1.6 billion in sales each year

To view the entire article, click this link (from Website Magazine):

http://www.websitemagazine.com/content/blogs/infographics/archive/2016/12/08/how-speed-affects-websites.aspx

Red in Marketing

The Psychology of Color in Advertising

Here is an article on the psychology of color in marketing and branding.
This information may be useful in deciding your overall color scheme for your website.

Red

Red in Marketing

Blue

Blue in Marketing

To view the other colors, (yellow, green, orange, neutral gray), click this link (from Website Magazine):

http://www.websitemagazine.com/content/blogs/infographics/archive/2016/12/15/the-role-of-color-in-branding.aspx

Voter Searches

Did Google Predict The Election Result?

It is safe to say that this last presidential election surprised both the winning and losing sides.

While professional pollsters are struggling to explain how their predictions had been so far off, there is evidence that Google searches may have foreshadowed the election result.

The red line denotes “Vote Trump” searches

The blue line “Vote Hillary”

Voter Searches

Trump Searches

Read the full article at:

https://www.wordtracker.com/blog/election-day-trump-wins-in-search-and-at-the-polls