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Link-building plays a vital role in the success of a business. But it’s a time-consuming process that requires knowledge, skill, and patience. But, by using the right strategies, it doesn’t have to be complicated. This article lays out a strategy any website owner can follow.
Business owners have a powerful tool available in their quest to get more visibility in Google. Introducing our free Masterclass on getting started with Google My Business. It shows you how to find, claim, and verify your business in GMB. If you’ve ever been confused and intimidated by Google’s free GMB service, this course is a great starting point. And it’s free!
Why GMB Reviews Are So Important What we'll cover in this post: The importance of Google reviews to your online reputation How to respond to both positive and negative reviews A step-by-step how-to on the process In order to get the most out of your Google My Business...
Update as of 12/12/20: This class is now live! This Google My Business Course Comes with 12 Months of Free Updates If you follow us here at Horizon Web Marketing you know that our passion is for training business people to untangle the world of digital marketing. We...
Whether a person is looking for what you have to offer on their computer, by typing into their phone, or even by speaking a question to a digital voice assistant, whether you reach that customer depends on whether Google or Bing know about your business and consider it relevant to what they want.
Here’s how to allow someone (or an agency) to have access to your Google Ads account without compromising control or security.
If you need help managing your YouTube efforts (and really who doesn’t?!) you’ll need to authorize other managers on your YouTube channel. Here’s how.
If you have a marketing team, or are working with an SEO agency, you’ll likely need to know how to add users to your Google Analytics account.
Working with an SEO agency or even delegating digital marketing tasks to employees requires that you let them access properties like Google Analytics. Here’s how to get that done in the best manner possible.
If you’ve watched my videos for very long, or taken any SEO Training workshops with me, you probably won’t be surprised to find out that I’m a big fan of Google’s free Search Console.Search Console is great for viewing how Google is interacting with your site (primarily crawling and indexing it), which, as you can see from their comments above, was the original focus of the tool.
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