Difference Between a Vision Statement and a Mission Statement, 17 examples

Ever wonder about the difference between a vision statement and a mission statement?  Here are 17 great examples.

Quick Takeaways:

• Vision Statement: how the world will be a better place by the company. 
• Example Vision Statement: Alzheimer’s Association Vision Statement: “A World Without Alzheimer’s Disease”
• Mission Statement: roadmap of how to achieve the Vision Statement.
• Example Mission Statement: Nordstrom: “To give customers the most compelling shopping experience possible”

To view the entire article, click here (from Hubspot).

Roy Nakamura

Roy is the President of Horizon Web Marketing.