Difference Between a Vision Statement and a Mission Statement, 17 examples

Ever wonder about the difference between a vision statement and a mission statement?  Here are 17 great examples.

Quick Takeaways:

  • Vision Statement: how the world will be a better place by the company. 
  • Example Vision Statement: Alzheimer’s Association Vision Statement: “A World Without Alzheimer’s Disease”
  • Mission Statement: roadmap of how to achieve the Vision Statement.
  • Example Mission Statement: Nordstrom: “To give customers the most compelling shopping experience possible”

To view the entire article, click here (from Hubspot).

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