https://www.horizonwebmarketing.com/wp-content/uploads/2019/03/science-of-storytelling.jpg 418 593 Roy Nakamura https://www.horizonwebmarketing.com/wp-content/uploads/2017/07/horizon-web-marketing.png Roy Nakamura2019-03-29 09:00:172019-03-29 15:54:45he ABCs of Storytelling
The ABCs or Science of Storytelling
- 92% of consumers want brands to make ads that feel like a story…
- …so deliver content that is linear and expresses a clear narrative
- 6X faster. This is the rate the brain processes images compared to words…
- …so show, don’t tell
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Roy is the President of Horizon Web Marketing.