https://www.horizonwebmarketing.com/wp-content/uploads/2018/05/1-how-google-adwords-works.png 309 1133 Roy Nakamura https://www.horizonwebmarketing.com/wp-content/uploads/2017/07/horizon-web-marketing.png Roy Nakamura2018-06-08 09:00:482018-06-11 18:21:00How Does Google AdWords Work?
Ever wonder how Google AdWords works? Read on.
- A high-quality score (7 or more on a scale of 1 to 10) is critical.
- Your ads come in groups, called “Ad Groups” – surprise! You need at least two ad variations per ad group.
- A/B Test your ad copy (see below).
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