How Mom & Pop Shops Can Succeed Against The Big Box Stores (and Internet)

Quick Takeaways:

  • 90% of all retail sales is done in-store, 10% on-line
  • Tip: display your products and services on your website to boost in-store sales (70% of consumers research online before buying in-store)
  • Tip: offer niche products that big box stores don’t carry (53% of consumers value quality over price, so carry high value products others don’t offer)
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