Ever see a website with a “404 error” message?
Here’s what to do if it is your website.
Hi, This is Roy.
Welcome to my next 1-minute message, designed
for short-attention-span people (like me).
(For those not familiar with this, here are short sound-bites
in business and internet marketing, in 1-minute format.)
Today’s message: The Dreaded 404 Error:
What Happens When Your Web Page Is Broken,
and What To Do About It
404 Error: means your website is broken –
cannot be found by a web browser
Consequence: people will tend to distrust your brand
and leave your website
The Good News: a 404 error usually can be fixed easily
Roy Nakamura is the founder and CEO of Horizon Web Marketing. Before becoming an Entrepreneur, Roy spent 25 years in Silicon Valley corporate finance, holding the position of CFO with multi-national corporations. He is a graduate of the University of Chicago Booth School of Business with an MBA in finance and also has passed the CPA exam. Additionally, Roy holds a BS in engineering and a Masters degree in journalism, and has board-level experience with United Way and Financial Executives International. In 2008 Roy was named “Business Person of the Year” by the Las Vegas Asian Chamber of Commerce.