Horizon Web Marketing Blog

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Link Building Strategies for DIY SEOs

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Link-building plays a vital role in the success of a business. But it’s a time-consuming process that requires knowledge, skill, and patience. But, by using the right strategies, it doesn’t have to be complicated. This article lays out a strategy any website owner can follow.
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Handling Google My Business Suspensions

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Google has been on a capricious suspending spree in an attempt to cut down on spam listings.
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Question: How Do I Add My Business to Google?

Business owners have a powerful tool available in their quest to get more visibility in Google. Introducing our free Masterclass on getting started with Google My Business. It shows you how to find, claim, and verify your business in GMB. If you've ever been confused and intimidated by Google's free GMB service, this course is a great starting point. And it's free!
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Google Reviews: Why They’re Important and What to Do About Them

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Why GMB Reviews Are So Important What we'll cover in this post:…
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New! A Free Google My Business Workshop from the Horizon Web Marketing Academy

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Whether a person is looking for what you have to offer on their computer, by typing into their phone, or even by speaking a question to a digital voice assistant, whether you reach that customer depends on whether Google or Bing know about your business and consider it relevant to what they want.
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How to Add a User to Your Google Ads Account

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Here's how to allow someone (or an agency) to have access to your Google Ads account without compromising control or security.
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How to Add a Manager to Your YouTube Channel

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If you need help managing your YouTube efforts (and really who doesn't?!) you'll need to authorize other managers on your YouTube channel. Here's how.
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Video: How to Add a User to Google Analytics

If you have a marketing team, or are working with an SEO agency, you'll likely need to know how to add users to your Google Analytics account.
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How to Add a User to Google Analytics (and 6 more “add user” how to’s)

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Working with an SEO agency or even delegating digital marketing tasks to employees requires that you let them access properties like Google Analytics. Here's how to get that done in the best manner possible.