Online User Reviews – How They Can Make Or Break Your Business
User reviews Are The King
Quick Takeaways:
- 68% of millennials trust online reviews (vs 34% who trust television advertising)
- 90% of consumers read less than 10 reviews before forming an opinion on a business
- Hotel guests are 3.9 times more likely to choose a hotel with higher ratings than lower ratings (assuming equal pricing)
To view the entire article, click here (from Website Magazine).

Roy is the President of Horizon Web Marketing.
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