Here is timeless advice on now to write for both humans and for Google, as true now as it was years ago; (with the exception of the reference to Google Plus).
Hi, This is Roy.
Welcome to my next 1-minute message, designed
for short-attention-span people (like me).
(For those not familiar with this, here are short sound-bites
in business and internet marketing, in 1-minute format.)
Today’s message: 13 Tips on How to Have Your Content Be Found on Google
Some takeaways:
- Write for humans first, seek to get Google’s attention second
- Use related keywords, synonyms, grammatical variations
- Write long enough content that delves deep into the subject matter and provides real insight (2,000+ words is ok).
To view the entire article, click here (from smartinsights.com).
Roy Nakamura is the founder and CEO of Horizon Web Marketing. Before becoming an Entrepreneur, Roy spent 25 years in Silicon Valley corporate finance, holding the position of CFO with multi-national corporations. He is a graduate of the University of Chicago Booth School of Business with an MBA in finance and also has passed the CPA exam. Additionally, Roy holds a BS in engineering and a Masters degree in journalism, and has board-level experience with United Way and Financial Executives International. In 2008 Roy was named “Business Person of the Year” by the Las Vegas Asian Chamber of Commerce.
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