Buyer personas are critical for your lead generation so that you attract exactly the right type of customer; find out more.
Hi, This is Roy.
Welcome to my next 1-minute message, designed
for short-attention-span people (like me).
(For those not familiar with this, here are short sound-bites
in business and internet marketing, in 1-minute format.)
Today’s message: The ABCs of Buyer Personas and Why They Are Important
- Buyer personas – what are they
- Describe your ideal client
- Help understand their motivations and interests
- Help understand their buying behavior
- Advantages include
- Shorter sales cycles
- More higher quality leads
- More revenue